Business & Investment

Business & Investment

What We Do


Africa is the next global frontier as far as investments and business opportunities.

Fidelity ensures that any investor wishing to come to Africa shall be supported by our team to ensure that there is a seamless process of registration and investment by any investor who wishes to invest.

They need no to worry about where to start and finish. Fidelity is there for you.

Sectors Covers:

For foreign investors interested in Kenya, we facilitate;
  • Factory Setups
  • Distribution & Co-packaging Partnerships
  • Go-down Establishments
  • Company Registrations

Our Resolve

At Fidelity Ltd, we are committed to excellence and innovation.

Our Dedication

Our dedicated team works closely with the clients to identify their specific needs and preferences.

The Assurance

Fidelity Connect Ltd does ensure a smooth transition for the relocation on all abroad endevours journeys.

Investing in Kenya

Investing in Kenya: Opportunities & Growth Sectors (Part 1)
Kenya is rapidly emerging as a prime investment destination in Africa, offering vast opportunities across multiple sectors. As a regional economic hub, the country boasts a strong business environment, strategic location, and a youthful, skilled workforce. In this article, we explore the key investment opportunities in Kenya, the sectors driving economic growth, and how investors can navigate this promising market.
Why Invest in Kenya?
Kenya’s economy has been expanding steadily, with a GDP growth rate of 5.4% in 2023, driven by key sectors such as agriculture, manufacturing, and services. The country’s political stability, improving infrastructure, and commitment to economic reforms make it attractive to foreign investors. Additionally, Kenya's membership in trade agreements like the African Continental Free Trade Area (AfCFTA) and East African Community (EAC) provides access to a broader regional market.
Key Investment Sectors in Kenya
1. Agriculture & Agribusiness
Kenya’s agricultural sector is the backbone of its economy, contributing about 22% of GDP and employing over 40% of the workforce. Investors can explore opportunities in:
•    High-value crop exports such as avocados, macadamia, and coffee.
•    Agritech solutions, including smart farming and irrigation innovations.
•    Value addition through agro-processing industries.
2. Renewable Energy
Kenya leads Africa in renewable energy production, with over 80% of its energy coming from clean sources like geothermal, wind, and solar. Investment opportunities include:
•    Expanding solar and wind energy farms.
•    Providing off-grid solutions for rural areas.
•    Collaborating with the government on Public-Private Partnerships (PPPs).
3. Infrastructure & Real Estate
Urbanization and a growing middle class are fuelling demand for infrastructure and housing projects. Key investment areas include:
•    Commercial and residential real estate developments.
•    Industrial parks and logistics hubs.
•    Infrastructure projects such as roads, railways, and smart cities.
4. Manufacturing & Industrialization
The Kenya Vision 2030 blueprint aims to enhance industrial productivity and job creation. Investors can focus on:
•    Setting up factories for local and export production.
•    Establishing co-packaging and distribution partnerships.
•    Investing in Special Economic Zones (SEZs) that offer tax incentives.
5. Digital Economy & Innovation
Kenya is often referred to as the “Silicon Savannah” due to its vibrant tech ecosystem. Opportunities exist in:
•    Fintech solutions beyond M-Pesa.
•    E-commerce and digital marketplaces.
•    Artificial Intelligence (AI) applications in logistics, healthcare, and education.
Challenges to Consider When Investing in Kenya
While the opportunities are vast, investors should be aware of some challenges:
•    Regulatory Hurdles: Navigating business permits and legal frameworks can be complex. Working with local advisors like Fidelity Connect Limited simplifies the process.
•    Currency Volatility: The Kenyan Shilling fluctuates against major currencies. Strategies like hedging can mitigate risks.
•    Infrastructure Gaps: While improving, rural infrastructure still presents challenges for supply chains.
How Fidelity Connect Limited Supports Investors
At Fidelity Connect Limited, we facilitate seamless investment processes for foreign investors looking to establish businesses in Kenya. Our services include:
•    Company registration and legal compliance.
•    Partnership facilitation with local businesses.
•    Site selection, logistics, and workforce recruitment.
Final Thoughts
Kenya is a land of immense potential, with promising investment avenues in agriculture, energy, technology, and infrastructure. By understanding both opportunities and challenges, investors can make informed decisions that yield long-term success.

Navigating the Legal & Regulatory Framework for Foreign Investors in Kenya (Part 2)
In Part 1 of our series, we explored Kenya’s booming investment landscape, key growth sectors, and why the country is a prime destination for global investors. Now, let’s dive into the legal and regulatory framework—a critical aspect for foreign investors looking to establish businesses in Kenya.
Kenya’s investment environment is structured to encourage foreign participation, but understanding the legal landscape ensures compliance and smooth operations. This guide covers company registration, tax policies, profit repatriation, business ownership laws, and key government agencies that investors need to engage with.
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Step-by-Step Guide: Company Registration in Kenya
Setting up a business in Kenya is a straightforward process if you follow the right steps. Below is a streamlined guide for foreign investors:
1. Choose a Business Structure
Foreign investors can register their businesses under the following legal structures:
•    Private Limited Company (Ltd.) – Most common for foreign investors. It requires at least one director and shareholder.
•    Public Limited Company (PLC) – Suitable for large-scale investments, requiring a minimum of seven shareholders.
•    Branch Office – Foreign companies can register a branch to operate under their home country’s legal structure.
•    Limited Liability Partnership (LLP) – Ideal for professional firms like law or consultancy firms.
2. Register the Business Name
•    Check for name availability via the eCitizen portal.
•    Reserve the name through the Business Registration Service (BRS).
3. Incorporation with the Registrar of Companies
•    Submit incorporation documents, including Articles of Association and details of shareholders/directors.
•    Pay a registration fee, which ranges from KSh 10,000 to KSh 25,000 ($70 - $175), depending on the company type.
•    Receive a Certificate of Incorporation within 3-5 working days.
4. Obtain a KRA PIN for Tax Compliance
•    Register for a Kenya Revenue Authority (KRA) Personal Identification Number (PIN).
•    Required for tax compliance, opening bank accounts, and business transactions.
5. Apply for Necessary Licenses & Permits
Depending on the industry, you may need specific licenses such as:
•    Business Permit from county governments.
•    Sector-Specific Licenses (e.g., Kenya Investment Authority (KenInvest) approval for strategic industries).
6. Open a Bank Account & Capital Remittance
Foreign investors need a local corporate bank account to facilitate transactions. The Central Bank of Kenya allows unrestricted capital remittances for foreign investors.
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Tax Policies, Profit Repatriation, and Business Ownership Laws
Understanding tax and financial regulations is vital for compliance and profitability.
Corporate Tax Rates
•    30% for resident companies.
•    37.5% for non-resident companies.
•    Reduced rates apply for companies in the Special Economic Zones (SEZs).
Value-Added Tax (VAT)
•    Standard rate of 16%.
•    Some sectors (e.g., exports, education, agriculture) benefit from zero-rated VAT.
Withholding Tax
•    Dividends: 5% (residents), 10-15% (non-residents).
•    Royalties: 5% (residents), 20% (non-residents).
Profit Repatriation & Foreign Exchange Policies
Kenya allows 100% repatriation of profits for foreign investors. The Foreign Investment Protection Act (FIPA) guarantees:
•    Free movement of capital.
•    Protection against expropriation.
•    Access to international arbitration in case of disputes.
Business Ownership Rules for Foreign Investors
•    Full foreign ownership is allowed in most sectors.
•    Some industries (e.g., insurance, telecommunications, real estate) require local partnership (30%-40% Kenyan ownership).
Key Government Agencies for Investors
To streamline operations, foreign investors need to engage with the following institutions:
1. Kenya Investment Authority (KenInvest)
•    Supports investors with business registration and incentives.
•    Provides information on investment opportunities and sector-specific regulations.
2. Kenya Revenue Authority (KRA)
•    Oversees tax compliance and custom duties.
•    Administers tax incentives under Export Processing Zones (EPZs) & SEZs.
3. Central Bank of Kenya (CBK)
•    Regulates foreign exchange policies.
•    Oversees financial services licensing and compliance.
4. Nairobi Securities Exchange (NSE)
•    Enables foreign investors to trade in listed companies and bonds.
5. Business Registration Service (BRS)
•    Manages company registration and statutory filings.
•    Accessible via eCitizen portal.
6. National Environment Management Authority (NEMA)
•    Oversees environmental impact assessments for industrial projects.
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Challenges & Mitigation Strategies for Investors
While Kenya offers immense opportunities, foreign investors may encounter challenges:
1.    Regulatory Bureaucracy – Navigating licenses and compliance can be complex. Solution: Work with Fidelity Connect Limited for business setup support.
2.    Tax Complexity – Frequent policy changes may affect businesses. Solution: Engage tax experts and monitor KRA updates.
3.    Land Ownership Restrictions – Foreigners can only lease, not own land. Solution: Partner with local entities for long-term leases.
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Why Work with Fidelity Connect Limited?
At Fidelity Connect Limited, we simplify the investment process by offering: ✅ Company registration assistance ✅ Legal & tax advisory ✅ Licensing and permit processing ✅ Market research & business matchmaking
Our expertise ensures investors seamlessly set up and grow their ventures in Kenya.
Government and Private Sector Initiatives Supporting Investment in Kenya (Part 3)
As Kenya cements its position as East Africa’s economic powerhouse, both the government and private sector play a crucial role in attracting and supporting investors. Whether you're a multinational corporation, a mid-sized firm, or an individual investor, understanding incentives, tax breaks, financial services, and business facilitation programs can help you maximize your investment potential in Kenya.
In this article, we explore the government-backed incentives, strategic economic zones, and private-sector partnerships that make Kenya an attractive destination for global investors.
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1️⃣ Government Incentives for Investors
The Kenyan government has implemented a range of initiatives to encourage foreign direct investment (FDI) and support business growth. These policies make it easier for investors to set up operations, enjoy tax benefits, and access lucrative opportunities in various sectors.
- Tax Incentives and Exemptions
Kenya offers tax relief programs to both local and international investors, creating a business-friendly environment. Key incentives include:
✅ Corporate Tax Incentives
•    Companies operating in Export Processing Zones (EPZs) enjoy a 10-year corporate tax holiday and a 25% tax rate for the following 10 years (compared to the standard 30% corporate tax rate).
•    Firms in Special Economic Zones (SEZs) benefit from a reduced corporate tax rate of 10% for the first 10 years and 15% for the next 10 years.
✅ Import Duty & VAT Exemptions
•    Machinery, raw materials, and capital goods imported for manufacturing and infrastructure development are exempt from import duties.
•    Companies in EPZs and SEZs do not pay Value Added Tax (VAT) on imported inputs.
✅ Investment Allowances
•    Investors can claim an investment deduction of up to 150% on capital expenditure for projects outside Nairobi and Mombasa.
-  Special Economic Zones (SEZs) & Export Processing Zones (EPZs)
Kenya has developed Special Economic Zones (SEZs) and Export Processing Zones (EPZs) to attract investors in manufacturing, logistics, and value-added industries. These zones offer:
- 100% tax exemption on dividends paid to foreign investors
- Duty-free imports of raw materials and machinery
- Faster business registration and licensing processes
Top SEZs in Kenya: Konza Technopolis (Silicon Savannah), Dongo Kundu SEZ (Mombasa), Naivasha Industrial Park. ? Top EPZs in Kenya: Athi River, Mombasa, Kisumu.
- Public-Private Partnerships (PPPs) for Infrastructure & Development
The Kenyan government actively partners with private investors to fund major infrastructure projects. Since the launch of the PPP framework in 2013, over 80 projects worth $14 billion have been implemented.
✅ Key PPP projects: Nairobi Expressway ($600M), Lamu Port, and affordable housing initiatives.
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2️⃣ The Private Sector’s Role in Supporting Investment
Kenya's strong banking sector, venture capital ecosystem, and private equity firms ensure that investors have access to financing, mentorship, and business facilitation services.
- Investment & Venture Capital Firms
Kenya is home to over 50 private equity (PE) and venture capital (VC) firms, supporting startups and high-growth businesses. Some notable ones include:
- Helios Investment Partners – Invested in Telkom Kenya, Vivo Energy.
- TLcom Capital – Invested in Andela, Twiga Foods, and Sendy.
- Fanisi Capital – Supports SMEs in healthcare, agribusiness, and education.
- Banking & Financial Support for Investors
Kenya's banking sector is one of the most developed in Africa, offering foreign investors:
- Multicurrency business accounts for smooth international transactions.
- Trade finance solutions for importers/exporters.
- Investment advisory services from top banks like Equity Bank, KCB Group, and Standard Chartered Kenya.
- Technology & Innovation Hub – Silicon Savannah
Kenya’s tech startup ecosystem is ranked among the top in Africa, attracting major global investors. Nairobi, often referred to as "Silicon Savannah," has seen major investments from:
- Google, Microsoft, Visa, and Amazon Web Services expanding their presence in Kenya.
- Startups like Safaricom, Twiga Foods, and M-Kopa raising over $500M+ in venture capital in recent years.
- Konza Technopolis – Kenya’s government-backed smart city project expected to contribute 2% of Kenya’s GDP by 2030.
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3️⃣ How Fidelity Connect Limited Helps Investors Thrive in Kenya
At Fidelity Connect Limited, we simplify the investment journey for foreign businesses, investors, and expatriates looking to establish themselves in Kenya.
✅ Our Services for Investors:
✔ Company Registration & Business Setup – End-to-end support for legal business incorporation.
✔ Investment Consultation – Guidance on tax incentives, government permits, and regulatory compliance.
✔ Market Entry Strategy – Industry research, location scouting, and networking opportunities.
✔ Business Partnerships – Connecting investors with government agencies, financial institutions, and trusted local partners.
✔ Legal & Immigration Assistance – Work permits, business visas, and residency services.
With our deep understanding of Kenya’s economic landscape, regulatory framework, and investment ecosystem, we provide a seamless entry for foreign investors looking to capitalize on Kenya’s vast opportunities.
- We are registered under the National Employment Authority (NEA) – ensuring transparency and ethical business practices.
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- Final Thoughts: Why Now is the Best Time to Invest in Kenya
Kenya’s strategic location, government incentives, robust private sector, and tech-driven economy make it one of Afarica’s most promising investment destinations. Whether you’re looking to invest in real estate, manufacturing, agriculture, or digital technology, Kenya offers the perfect environment to thrive.
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